Using the Web and Social Media to Get Clients

Attracting and engaging with clients via the web and social media can be a hugely productive method of augtmening your face to face business development activities.

Linkedin, in particular, has become the dominant mode of social networking for professionals. Yet most professionals struggle to use Linkedin or other social media effectively for business development and instead find it can become a huge drain on their time.

Rather than just focusing on how to use Linkedin, Twitter and other social media – this webinar focuses on how to use it to get clients. In the 90 minute webinar participants will learn:

  • The core principles of engaging clients online
  • How to create a client-attracting Linkedin profile
  • How to select the best connection strategy to maximise your chances of linking with high potential clients and referrers
  • How to use Linkedin to find high potential clients and get referrals
  • How to use status updates, Linkedin groups and Q&A to generate business
  • The two different and constrasting strategies for using Twitter to get clients

Each webinar includes 90 minutes of training. Participants can attend the webinars live and/or watch recordings (video and mp3 audio). Live attendance has the advantage of allowing participants to ask questions and interact with the trainer.

The Social Media webinar costs £50 + VAT per person to attend. Alternatively, a “site licence” allows unlimited attendees at a single location to watch and participate in the webinar for £150 + VAT.

* For solicitors, each webinar counts for 90 minutes of Solicitors Regulation Authority accredited CPD. To qualify for CPD, participants must attend the live session and register their name for SRA record keeping purposes *